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Google Kills the Cookie
- On 24/01/2020
Some are calling it the “cookie-pocalypse.” Others see it as a new dawn for the $565 billion global ad industry. What’s certain is that Google Chrome’s decision to phase out support […]
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Christmas Campaigns 2019
- On 20/12/2019
Here is a selected list of Christmas creative to set up the holiday mood! Iris Is Helping Dumped Trees Before Christmas with ‘Timber’ Instead of using real Christmas trees […]
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How to optimize your Social Media campaigns
- On 08/11/2019
One of the hardest parts of managing your company’s social media campaigns is to find new ways to engage with your audience. Your brand has to provide quality content, but […]
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Adapting your brand communication to new markets
- On 12/09/2019
It is easier than ever to send a message around the world, but to ensure it’s understood, brands must go beyond simply translating their advertising. For brands looking to maximise […]
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How to create long-form videos to engage with people
- On 12/07/2019
It’s a common refrain that we have a short attention span and it seems intuitive in the digital age, even though data suggests it isn’t true. One thing has not […]
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