Methodia Web Intelligence is a platform, visualising both conventional and online conversation into precise metrics and bright insights that allows clients to make
data-driven decisions about their brands, products and campaigns in real time.
+ Corporate communications and marketing teams+ PR professionals
+ Advertisers
+ Social media professionals
+ Identify where and when the conversation happens
+ Identify what do your customers think about your brand, product or services
+ Identification and overview of key industry trends
+ Identify potential crisis and a real-time crisis response
+ Improve customer service and experience
+ Create data-driven campaigns and develop better communication strategies
+ Quantify the effectiveness of a marketing campaign
+ Monitor and measure consumer reactions to product launches using insights from online conversations
+ Opportunity to identify influencers of consumer opinion
+ Monthly repоrts
+ Quarterly reports
+ Brand positioning report
+ Crisis reports
+ Customized reports – specifically designed reports to meet clients’ needs
+ Competitive Analysis (benchmark brand’s performance against the competition)
+ Industry reports
+ Campaign/Even effectiveness
+ Product launch
+ Public person media image
+ A real-time, around-the-clock feed of news articles and social media posts
+ Precise charts and graphs including volume of conversation, breakdown by media channel, top sources, coverage trends and peaks of coverage
+ Set up automatic email newsletters
+ Reputation measurement and management
+ Media Analytics & reporting
+ Consulting services
+ Influencer identification
+ Methodia Web Intelligence dashboard
+ Traditional & Social Media Listening
+ Qualitative & Quantitative Analysis
+ Time period & Media Channels
+ Sentiment Analysis
+ Influencer Analysis
+ Key coverage drivers identification
+ Identifying business opportunities and risks
+ Print media
+ Online news sources
+ Blogs
+ Public Facebook pages/groups
+ Google+
+ Forum discussions
+ Video channels: YouTube, Vbox7
+ The aggregator constantly monitors thousands of Bulgarian news sources for the latest articles
+ A 12-year-old archive of major online and print news sources
+ Real-time delivery
+ Over 25 000 articles daily from over 950 online news sources
+ An extensive list of sources, including largest national and local publications, press wires, industry and trade press, niche publications, sports and lifestyle content, and many more
+ New sources can be added on demand
+ Real-time indexing of social media content
+ Covers a wide range of user generated content, including blogs, forum comments, Facebook, Twitter, Google+, video channels (Youtube, Vbox7)
+ Monitoring of over 300 blogs